CHANNEL MARKETING COORDINATOR
Employment
Full Time
Location
Charlotte, NC
Channel Marketing Coordinator will work closely with the LUTZE marketing team and product management, sales, and operations to implement marketing activities and programs within the distribution sales channel. Reporting to the Marketing Manager, the primary function is to coordinate marketing related activities and programs in accordance with the marketing and sales plans with a focus on the daily support tasks and project management.
With an attention to detail, Channel Marketing Coordinator will be able to complete tasks and projects quickly and react with appropriate urgency to situations that require a quick turnaround while managing ongoing long-term projects. This role requires the ability to work successfully in a team environment and build effective working relationships inside and outside of the organization.
RESPONSIBILITIES
- Coordinate, help develop and execute channel marketing strategies for distribution sales channel in coordination with marketing, product management, and sales team.
- Assist with coordination of various channel communication and marketing activities such as marketing co-operative activities and trade shows.
- Collect and compile product data and materials, record maintenance, reporting and analysis of marketing programs.
- With the use of CRM program, support, maintain, and build strong relationships with channel partners.
- Create and manage social media and email campaigns according to company strategy and corporate guidelines
- Manage physical and digital marketing literature and material inventory.
- Audit online presence and digital content to ensure updated and accurate information and materials are being used across channel partners.
- Assist with preparation of various marketing related materials.
- Position included occasional travel to attend and exhibit at marketing events such as trade shows and channel marketing events.
- Perform all other tasks as assigned by supervisor.
REQUIREMENTS
- Excellent organizational, planning and time management skills.
- Sound understanding of marketing strategies, concepts, and practices.
- Proficient in Microsoft Office: Word, Excel and PowerPoint. Adobe Cloud Suite (Adobe Express, InDesign) and Photoshop experience is beneficial
- Ability to handle and prioritize multiple assignments, meet deadlines, and work independently making decisions within established guidelines.
- Strong written and verbal communication skills with an eye for proofreading.
- Detail oriented, analytical, and very organized team player with the ability to manage expectations.
This position requires a bachelor’s degree in marketing or business or at least two years related experience in marketing, and/or in Public Relations/Advertising. The employee will be required to attend company sponsored training. Lutze, Inc. will verify a negative drug screen and criminal record check prior to working.
LUTZE Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, genetic information, creed, disability, protected veteran or marital status. Employee will be required to attend company sponsored training and should be legally authorized to work in the US without company sponsorship. LUTZE Inc. will verify a negative drug screen and criminal record check.